Dies ist der Blog der dpa-Tochter news aktuell. Hier geht es um die Themen Kommunikation, PR, Pressearbeit, Journalismus/Medien, Marketing und Human Resources. Und manchmal auch um news aktuell selbst. Mehr erfahren
Yesterday was the kick-off for the 2018 World Cup in Russia. The German team will be on the pitch for the first time this Sunday. Their opponent is Mexico. A country we associate with spicy food, tequila, mariachi music and pre-Columbian cultures, but also with corruption and violence. But what role does the media actually play in this Latin American country? We spoke with Fernando del Collado about the current situation of the Mexican press and the challenges it faces in times of dramatic print declines. The TV presenter and journalism lecturer also gives concrete tips on how PR representatives can make contact with Mexican journalists.